DHX MEDIA AND UK CHILDREN’S PUBLISHER ANNOUNCE PARTNERSHIP

Halifax, NS – 25 September 2012 – DHX Media Ltd. (TSX ticker: DHX), a leading independent international producer, distributor and licensor of mainly children’s entertainment content, is pleased to announce that it has formed a creative partnership with leading children’s publisher Egmont UK for the joint creation of new children’s entertainment properties.  Under the partnership, Egmont’s editors, authors and illustrators will collaborate with DHX Media producers in a single creative team to co-develop ideas which can work across multiple platforms including Publishing, TV and Digital.

Egmont’s first collaboration with DHX Media, Shipwrecked, is described as ‘Gossip Girl meets Lost’. Egmont author Siobhan Curham (author of Dear Dylan) is working alongside Egmont Editor Ali Dougal and DHX Media VP Development Stephanie Betts to create the series for book and TV. Former president of the Jim Henson Television Group, Angus Fletcher, will join the team as a consultant.

Steven DeNure, President and COO of DHX Media said: “Our partnership with Egmont is the perfect fit for our business, bringing together complementary reach and expertise to develop multi-platform brands with global appeal. We anticipate great things and look forward to working with Angus and the Egmont team in bringing new creative ideas to fruition.” 

For more information please contact:

For investor relations, please contact:
David A. Regan – EVP, Corporate Development & IR, DHX Media Ltd. +1 902-423-0260

For DHX Media information, please contact:
Aimee Norman at DDA Blueprint PR +44 (0) 20 8985 4708 or aimee@ddablueprint.com

Reeta Bhatiani, Communications Director, at Egmont UK:
rbhatiani@euk.egmont.com or 020-3220-0431

 

About DHX Media

DHX Media (www.dhxmedia.com), together with its subsidiary, W!LDBRAIN Entertainment, is a leading international family entertainment rights creation and management company with three-award-winning production facilities, worldwide distribution and a global consumer products business. DHX Media has produced over 40 original television series, including world-recognized series such as Franny’s Feet, Animal Mechanicals, Kid vs. Kat, Angela Anaconda and Martha Speaks, and maintains a library of over 2,500 half-hours of animation and live-action programming.  The company’s global licensing group oversees a diverse merchandising portfolio for proven properties, including the hit U.K. seriesRastamouse, airing on CBeebies. DHX Media has offices in Toronto, Halifax, Vancouver, Los Angeles and London.  DHX Media is listed on the TSX (Toronto Stock Exchange).

About Egmont UK
Egmont is the UK’s leading specialist children’s publisher for babies to teens, inspiring children to read through more than 30 million award-winning books, magazines, ebooks and apps each year. We’re proud to be home to many of the world’s favourite stories and best-loved authors, illustrators and characters such as Michael Morpurgo (War Horse), Andy Stanton (Mr Gum), Enid Blyton, Julia Donaldson, Lemony Snicket, Michael Grant (Gone series and BZRK), Winnie-the-Pooh, Tintin, Mr. Men, Thomas & Friends & Ben 10.

Egmont UK is part of the Egmont Group which was founded in 1878 and owned by the Egmont Foundation, a charitable trust dedicated to supporting children and young people. It is Scandinavia’s leading media group and Europe’s largest children’s publisher telling stories through books, magazines, film, TV, music, games and mobile in 30 countries throughout the world. www.egmont.co.uk