Toronto, ON – 18 September 2015 – DHX Television’s rebranded preschool networks Family Jr. and Télémagino will be introduced to Canadian households, infusing a new level of inspiration, imagination and entertainment into families’ lives. The transformation occurred for both English- and French-language subscribers this morning and viewers tuning into the channel will now get to experience the new brands that capture how children see the world, embodying their inventiveness, creativity and playful attributes. The Family Jr. and Télémagino networks are complemented by dedicated OnDemand channels and network websites, providing subscribers with a full multiplatform experience.
To celebrate the launch of Family Jr. and Télémagino, both networks are premiering an unprecedented number of new episodes of their most popular titles throughout the weekend. With all the series reflecting stories that embrace the imaginative nature of childhood, the weekend mornings and early afternoons are filled with must-see specials and shows. Brand new episodes of the following series debut on Family Jr. tomorrow and Sunday: Thomas & Friends, Strawberry Shortcake, Twirlywoos, Curious George,The Save-Ums!, Topsy and Tim, Julius Jr., Yo Gabba Gabba!, Sarah & Duck and Kate & Mim-Mim. On Télémagino, fans can expect new episodes of Thomas & Friends, Franny’s Feet, The Save-Ums! and Bananas in Pyjamas. Popular titles including Jake and the Never Land Pirates, Sheriff Callie’s Wild West and Henry Hugglemonster also remain part of the lineup through the fall.
Keeping both channel lineups fresh into the fall, new series, movies and special content will continue to be added to both the English and French network schedules as early as next month. On Saturday, October 3 beginning at 9:55 a.m. ET, Family Jr. will introduce the new Canadian original puppet series Playdate (from Sinking Ship Entertainment) to the lineup. Following Playdate, will be the new animated special Thomas & Friends: Sodor’s Legend of the Lost Treasure, plus new episodes of The Save-Ums!, Topsy and Tim, Julius Jr. and Yo Gabba Gabba! leading up to the network premiere of the movie Curious George 2: Follow That Monkey at 6 p.m. ET.
Respectively, Télémagino is also packing in new content with two new series – Yo Gabba Gabba! at 7:30 a.m. ET and 1,2,3, Bo! at 9:30 a.m. ET – and new episodes of Strawberry Shortcake, Thomas & Friends, The Save-Ums!, Franny’s Feet and Bananas in Pyjamas. Thomas & Friends: Sodor’s Legend of the Lost Treasure conclude the new lineup for the day at 6 p.m. ET.
To introduce viewers to the new brand personality, Family Jr. and Télémagino have launched the Destination: Imagination Contest. Encouraging fans to let their imagination take flight, viewers can visit the network websites to enter for the chance to win a travel voucher, spending money and more to make their family’s dream vacation become a reality. Viewers can enter dailyand collect bonus entries on Saturday, October 3 beginning at 9 a.m. ET when tuning into the channel for special watch-and-win bonus codes. The contest closes on Sunday, October 4 at 11:59 p.m. ET.
Also adopting the channel’s new look and feel are the dedicated Family Jr. OnDemand and Télémagino OnDemand channels and the newly rebranded FamilyJr.ca and Telemagino.ca websites. As part of the OnDemand offering that is available to all network subscribers, fans can catch-up on episodes of their favourite series including Thomas & Friends, Justin Time and Strawberry Shortcake, as well as Jake and the Never Land Pirates, Sheriff Callie’s Wild West and Henry Hugglemonster which will be available throughout the fall. Both FamilyJr.ca and Telemagino.ca feature games, contests, schedule information and other activities that will appeal to young viewers and their families.
Family Jr. is a commercial-free channel available to English-language subscribers across Canada. Committed to capturing young minds and engaging young hearts, Family Jr., and its complementary French service, Télémagino, inspires imagination and make-believe at every turn with renowned Canadian series and popular preschool brands. Ensuring access is available to subscribers when they want it, where they want it, Family Jr. is also available through Family Jr. OnDemand and Family Jr. Online at no additional cost. Visit us at FamilyJr.ca.
Télémagino is a commercial-free channel available to subscribers in French Canada and has a complementary English-language service, Family Jr. Committed to capturing young minds and engaging young hearts, Télémagino inspires imagination and make-believe at every turn with renowned Canadian series and popular preschool brands. Ensuring access is available to subscribers when they want it, where they want it, Télémagino is also available through Télémagino OnDemand and Télémagino Online at no additional cost. Visit us at Telemagino.ca.
About DHX Television
DHX Television is comprised of Family Channel, Family CHRGD, Family Jr. and Télémagino, and is part of DHX Media Ltd., a leading creator, producer, marketer and broadcaster of family entertainment. Dedicated to celebrating family fun, DHX Television delivers best-in-class programming through premium subscriptions and its original production mandate, and creates and produces captivating in-market events that appeal to Canadian families. DHX Television is home to world-renowned series including The Next Step, Degrassi: Next Class and Teletubbies. DHX Media Ltd. has offices globally, and is traded on the NASDAQ and Toronto Stock Exchange.
For more information, please contact:
Publicist – DHX Television
Director, Communications – DHX Television